What's in the Box

Purple tailcoat jacket with attached candy-print waistcoat panel
Gold satin bow tie (pre-tied, oversized theatrical style)
Brown velour top hat with ribbon band and medallion detail

This Kids Willy Wonka Costume brings Roald Dahl's eccentric chocolatier to life in a rich purple tailcoat, theatrical gold bow tie, and brown velour top hat. The officially licensed set captures the character's signature formal-meets-whimsical style from Charlie and the Chocolate Factory.

The jacket is the standout piece — deep purple with exaggerated tails that split at the back, giving proper Victorian tailcoat drama. Attached to the front is a mock waistcoat panel printed with pink and purple candy shapes on white stripes, plus decorative printed buttons. The oversized gold bow tie clips on for instant character recognition, and the brown top hat comes with a grosgrain ribbon band and sewn-in medallion. Fabric is comfortable polyester satin-finish, designed to move with your kid through a full school day or party.

Perfect For

Book Week & Roald Dahl Days: A natural pick for Book Week costumes, World Book Day parades, or any Roald Dahl character dress-up event — Willy Wonka is instantly recognisable and loved across all primary school year levels.

Classroom Performances & Themed Days: Ideal for school concerts performing Charlie and the Chocolate Factory, literary character days, or 100 days of school dress-up when kids choose favourite book characters.

Birthday Parties & Halloween: Perfect for chocolate factory themed birthday parties, Halloween trick-or-treating, or any costume event where your child wants to be the quirky inventor with the golden tickets.

How to Wear It

Pair with black pants, dress shoes, and white gloves (all sold separately) to complete the look. For full Wonka effect, add a curly wig in brown or purple — wig not included but available as a separate accessory.

Parent FAQs

What size should I order?

Check the size chart image for chest and height measurements. The jacket runs true to size with room for a shirt underneath. If your child is between sizes, we'd size up — the tailcoat style is meant to hang a bit long anyway.

Can they wear this over regular clothes?

Yes — the jacket is designed to go over a white button-up shirt (which shows through the waistcoat panel cutout). Black pants and shoes complete the outfit, both easy to pull from your child's wardrobe.

Does the bow tie stay on securely?

The bow tie is pre-tied and clips or ties at the back (construction varies by size). It's sized large for theatrical effect and stays put through classroom activities. Easy to adjust if it shifts during the day.

Is this suitable for Australian Book Week events?

Absolutely — Roald Dahl's Charlie and the Chocolate Factory is a perennial Book Week favourite, and Willy Wonka is one of the most-requested characters across kindy through Year 6. This is an officially licensed costume, so quality and character accuracy are spot-on.

Care: Hand wash cold, line dry. Do not iron the printed waistcoat panel.

Kids Willy Wonka Costume - Purple Tailcoat Book Week Set